Positioning and Packaging
Let’s Talk positioning
You position the product in the MIND of the prospect.
It is how your potential buyer sees your product and familiarises it with something else.
“A mental ladder”
Aim to be the first
Aim to be the only
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let’s talk packaging
The manner in which something (products / services / individual) is presented to the public.
Does your packaging deliver the message that you want to convey?
LOOK AT YOUR PACKAGING AND FIND WAYS OF IMPROVING IT